BMW BY DESIGN : THE UNTOLD STORY OF BMW STYLING

BMW by Design in the epic tale of how BMW are designed; past, present and into the near future. Come with author Steve Saxty on an incredible journey to see first-hand how BMW designs its cars. Highlights include photographs and details of BMWs that have never been seen before, hundreds of behind-the-scenes images, and countless untold stories. To tell this epic tale, multiple RAC Book of the Year nominee Steve Saxty was granted unique access to BMW’s design archives an encouraged to talk in depth to any and all BMW designers, engineers and executives, past or present he wished to. If you love classic BMWs then you will find fresh insights into how and why BMW designed its legendary models. Or, if you own a modern BMW, then there's also a feast awaiting you as you meet the designers who created your car, you can see how they work and what they think as they shape the BMWs of today and tomorrow. This book is lavishly printed and beautifully laid-out by an award-winning designer to complement the vibrant, flowing text. Together they raise the bar for car books and tell the story of BMW design in a way that has never been done before. The influential BMWBlog said, “A masterpiece. Prepare to lose yourself in hundreds of never-before-seen photos and sketches, each stroke pulsating with the passion of visionary designers. These books would be a bargain at twice the price." BMW by Design runs to almost 300 pages in a large-format 280mm square layout, lavishly printed and beautifully laid-out by an award-winning designer in a way that complements the vibrant, flowing text. If you have even a passing interest in car design, then this book will be a delight and if you own a modern of classic BMW then this book is essential reading.